L Catterton Set to Reacquire Seafolly Following Administration – WWD

32381044 10160481116570486 6687036919051714560 o L Catterton Set to Reacquire Seafolly Following Administration 8211 WWD

SYDNEY LVMH-backed private equity firm L Catterton is set to reacquire Australian swimwear brand Seafolly after the Sydney-based company entered voluntary administration on June 29, citing the “crippling financial impact” of the Australian bushfires and the coronavirus pandemic.

In a statement released Monday, Sydney-based administrators Korda Mentha announced that L Catterton has been chosen as the preferred bidder for the brand, representing the best offer to all creditors, including suppliers. The deal is subject to creditor approval at a meeting on Aug. 3. read more

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