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NuOrder, SwimShow Team for Virtual Swim Trade Show – WWD

Boamar 1 NuOrder SwimShow Team for Virtual Swim Trade Show 8211 WWD

SwimShow and NuOrder, the wholesale e-commerce platform, have teamed to launch a virtual swim trade show for an eight-week buying period that starts Jan. 11 and runs through March 11.

Judy Stein, executive director of Swimwear a**ociation of Florida, the parent organization of SwimShow, said of NuOrder: “Their b-t-b platform is an elevated approach to virtual showrooms…it’s buying and selling reimagined.”

The SwimShow, which normally takes place in July at the Miami Convention Center, got canceled this year due to COVID-19, as reported. That show had been running annually for 38 years. read more

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